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McIntire School of Commerce

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Catalog of Courses for Commerce Non Credit

CONC 100
Accounting

The course covers such critical skills as reading and analyzing annual reports, creating and maintaining a balance sheet, and measuring income and recording transactions via income and cash flow statements.

CONC 101
Finance

The course focuses on how managers make investment and financing decisions, together with the fundamentals of financial mathematics. Students also learn how to analyze financial statements using Microsoft Excel, and how all of these tools and concepts can be used in personal financial planning.

CONC 102
Management

The course offers lessons in business strategy and organizational behavior, with particular attention given to the relationship between the organization and the manager. Topics of instruction include the importance of an organization's value proposition, business strategies, and competitive positioning.

CONC 103
Marketing

Students will be exposed to such essential concepts as the marketing mix and consumer decision-making process, and will come to understand key factors influencing consumers' purchasing decisions. The marketing segment is designed to ensure that students attain a firm understanding of the demands of the marketplace and how companies can position their products for success.

CONC 104
Communication

The course focuses on fundamentals of business communication style, skills and metrics, including an introduction to direct style communication. Students will work to identify, and then improve, their personal speaking style; they will learn fundamentals of public speaking non-verbals, learn basic business briefing structure, and learn the importance of audience-centered business speaking.

Course was offered:  Spring 2019 · Summer 2018
CONC 110
Business Fundamentals

This program provides students with foundational business knowledge in the key areas of accounting, finance and Excel, management, and marketing. Topics covered in Business Fundamentals include, but are not limited to, building financial statements, competitive positioning, entrepreneurship, and pricing strategy.

CONC 200
Sustainable Business

Learning through the lens of social, environmental and fiscal responsibility, students advance skills, develop an understanding of fundamental challenges, and identify the business opportunities that spring from our sustainability crisis. Topics include, but are not limited to, sustainable design, strategy for sustainability, energy and climate change, and social marketing.

CONC 300
Cybersec for Business Leaders

The threats to business are real, evolving, and always present. A solid plan of defense that secures companies, data, intellectual property, and systems isn't a suggestion; its an absolute necessity. Students will focus on the security implications of seven main topic areas, including IT operations, hacking, incident response, and defensive technologies.

CONC 400
Business Essentials

Students will learn foundational business knowledge in the key areas of accounting, finance and Excel, management, and marketing. Topics covered include, but are not limited to, building financial statements, competitive positioning, entrepreneurship, and pricing strategy.